{"id":1594,"date":"2021-06-21T18:06:00","date_gmt":"2021-06-21T23:06:00","guid":{"rendered":"https:\/\/littlebizresources.com\/?p=1594"},"modified":"2021-06-24T20:37:05","modified_gmt":"2021-06-25T01:37:05","slug":"5-ways-to-use-facebook-for-marketing-your-business","status":"publish","type":"post","link":"https:\/\/littlebizresources.com\/5-ways-to-use-facebook-for-marketing-your-business\/","title":{"rendered":"5 Ways To Use Facebook For Marketing Your Business"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1594\" class=\"elementor elementor-1594\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d68dbab elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d68dbab\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-75b6295\" data-id=\"75b6295\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39fd1cd elementor-widget elementor-widget-heading\" data-id=\"39fd1cd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h1 class=\"elementor-heading-title elementor-size-default\">5 Ways To Use Facebook For Marketing Your Business<\/h1>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3b1ac9a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3b1ac9a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-85e0324\" data-id=\"85e0324\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d05b737 elementor-share-buttons--align-center elementor-share-buttons--view-icon-text elementor-share-buttons--skin-gradient elementor-share-buttons--shape-square elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"d05b737\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<link rel=\"stylesheet\" href=\"https:\/\/littlebizresources.com\/wp-content\/plugins\/elementor-pro\/assets\/css\/widget-share-buttons.min.css\">\t\t<div class=\"elementor-grid\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_facebook\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on facebook\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg class=\"e-font-icon-svg e-fab-facebook\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256C504 119 393 8 256 8S8 119 8 256c0 123.78 90.69 226.38 209.25 245V327.69h-63V256h63v-54.64c0-62.15 37-96.48 93.67-96.48 27.14 0 55.52 4.84 55.52 4.84v61h-31.28c-30.8 0-40.41 19.12-40.41 38.73V256h68.78l-11 71.69h-57.78V501C413.31 482.38 504 379.78 504 256z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_twitter\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on twitter\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg class=\"e-font-icon-svg e-fab-twitter\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M459.37 151.716c.325 4.548.325 9.097.325 13.645 0 138.72-105.583 298.558-298.558 298.558-59.452 0-114.68-17.219-161.137-47.106 8.447.974 16.568 1.299 25.34 1.299 49.055 0 94.213-16.568 130.274-44.832-46.132-.975-84.792-31.188-98.112-72.772 6.498.974 12.995 1.624 19.818 1.624 9.421 0 18.843-1.3 27.614-3.573-48.081-9.747-84.143-51.98-84.143-102.985v-1.299c13.969 7.797 30.214 12.67 47.431 13.319-28.264-18.843-46.781-51.005-46.781-87.391 0-19.492 5.197-37.36 14.294-52.954 51.655 63.675 129.3 105.258 216.365 109.807-1.624-7.797-2.599-15.918-2.599-24.04 0-57.828 46.782-104.934 104.934-104.934 30.213 0 57.502 12.67 76.67 33.137 23.715-4.548 46.456-13.32 66.599-25.34-7.798 24.366-24.366 44.833-46.132 57.827 21.117-2.273 41.584-8.122 60.426-16.243-14.292 20.791-32.161 39.308-52.628 54.253z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_linkedin\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on linkedin\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg class=\"e-font-icon-svg e-fab-linkedin\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 32H31.9C14.3 32 0 46.5 0 64.3v383.4C0 465.5 14.3 480 31.9 480H416c17.6 0 32-14.5 32-32.3V64.3c0-17.8-14.4-32.3-32-32.3zM135.4 416H69V202.2h66.5V416zm-33.2-243c-21.3 0-38.5-17.3-38.5-38.5S80.9 96 102.2 96c21.2 0 38.5 17.3 38.5 38.5 0 21.3-17.2 38.5-38.5 38.5zm282.1 243h-66.4V312c0-24.8-.5-56.7-34.5-56.7-34.6 0-39.9 27-39.9 54.9V416h-66.4V202.2h63.7v29.2h.9c8.9-16.8 30.6-34.5 62.9-34.5 67.2 0 79.7 44.3 79.7 101.9V416z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_pinterest\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on pinterest\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg class=\"e-font-icon-svg e-fab-pinterest\" viewBox=\"0 0 496 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M496 256c0 137-111 248-248 248-25.6 0-50.2-3.9-73.4-11.1 10.1-16.5 25.2-43.5 30.8-65 3-11.6 15.4-59 15.4-59 8.1 15.4 31.7 28.5 56.8 28.5 74.8 0 128.7-68.8 128.7-154.3 0-81.9-66.9-143.2-152.9-143.2-107 0-163.9 71.8-163.9 150.1 0 36.4 19.4 81.7 50.3 96.1 4.7 2.2 7.2 1.2 8.3-3.3.8-3.4 5-20.3 6.9-28.1.6-2.5.3-4.7-1.7-7.1-10.1-12.5-18.3-35.3-18.3-56.6 0-54.7 41.4-107.6 112-107.6 60.9 0 103.6 41.5 103.6 100.9 0 67.1-33.9 113.6-78 113.6-24.3 0-42.6-20.1-36.7-44.8 7-29.5 20.5-61.3 20.5-82.6 0-19-10.2-34.9-31.4-34.9-24.9 0-44.9 25.7-44.9 60.2 0 22 7.4 36.8 7.4 36.8s-24.5 103.8-29 123.2c-5 21.4-3 51.6-.9 71.2C65.4 450.9 0 361.1 0 256 0 119 111 8 248 8s248 111 248 248z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tPinterest\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\">\n\t\t\t\t\t\t<div\n\t\t\t\t\t\t\tclass=\"elementor-share-btn elementor-share-btn_email\"\n\t\t\t\t\t\t\trole=\"button\"\n\t\t\t\t\t\t\ttabindex=\"0\"\n\t\t\t\t\t\t\taria-label=\"Share on email\"\n\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<svg class=\"e-font-icon-svg e-fas-envelope\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M502.3 190.8c3.9-3.1 9.7-.2 9.7 4.7V400c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V195.6c0-5 5.7-7.8 9.7-4.7 22.4 17.4 52.1 39.5 154.1 113.6 21.1 15.4 56.7 47.8 92.2 47.6 35.7.3 72-32.8 92.3-47.6 102-74.1 131.6-96.3 154-113.7zM256 320c23.2.4 56.6-29.2 73.4-41.4 132.7-96.3 142.8-104.7 173.4-128.7 5.8-4.5 9.2-11.5 9.2-18.9v-19c0-26.5-21.5-48-48-48H48C21.5 64 0 85.5 0 112v19c0 7.4 3.4 14.3 9.2 18.9 30.6 23.9 40.7 32.4 173.4 128.7 16.8 12.2 50.2 41.8 73.4 41.4z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tEmail\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8520973 elementor-widget elementor-widget-text-editor\" data-id=\"8520973\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>If you are looking for ways to use Facebook for marketing your business, you\u2019re in the right place! Believe it or not, there are more than 60 million active <a href=\"https:\/\/www.brandwatch.com\/blog\/facebook-statistics\" target=\"_blank\" rel=\"noopener\">Facebook business pages<\/a>!&nbsp;<\/p><p>With a user base over 2 billion people worldwide, it makes sense that business leaders have an audience on Facebook and choose it for one of their marketing methods.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d0275cb elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d0275cb\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5982cc7\" data-id=\"5982cc7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b7f2d9 elementor-widget elementor-widget-image\" data-id=\"1b7f2d9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 25-04-2024 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/5-ways-to-use-facebook-for-marketing-your-business-683x1024.jpg\" class=\"attachment-large size-large wp-image-1661\" alt=\"5 ways to use facebook for marketing your business\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/5-ways-to-use-facebook-for-marketing-your-business-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/5-ways-to-use-facebook-for-marketing-your-business-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/5-ways-to-use-facebook-for-marketing-your-business-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/5-ways-to-use-facebook-for-marketing-your-business.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-b218dc7\" data-id=\"b218dc7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-adf2a14 elementor-widget elementor-widget-text-editor\" data-id=\"adf2a14\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>In the article \u201c<a href=\"https:\/\/littlebizresources.com\/how-do-i-start-marketing-on-facebook\/\">How Do I Start Marketing on Facebook<\/a>\u201d, I cover the topics Start With Your Personal Facebook Profile, Create A Facebook Page, Get Likes For Your Facebook Page, Post Content Relevant to Your Audience, and Advanced Facebook Marketing Strategies with Automation.<\/p><p>For this article, we\u2019re going to focus on 5 specific ways to use Facebook for marketing your business.\u00a0 Each of these are clickable if you want to jump to the section!<\/p><p>\u2666#1 \u2013 <a href=\"#traffictoblogs\">Drive Traffic To Your Articles\/Blog Posts<\/a><\/p><p>\u2666#2 \u2013 <a href=\"#traffictooffer\">Drive Traffic To An Opt-In\/Freebie\/Offer<\/a><\/p><p>\u2666#3 &#8211; <a href=\"#facebookgroup\">Create A Facebook Group To Engage Your Followers<\/a><\/p><p>\u2666#4 \u2013 <a href=\"#livestream\">Live Stream Video To Capture New Followers &amp; Build A Relationship<\/a><\/p><p>\u2666#5 \u2013 <a href=\"#pixel\">Use The Facebook Pixel to Capture Audience Data<\/a><\/p><p>\u2666#6 \u2013 <a href=\"#messenger\">BONUS: Use Messenger To Expand The Audience Relationship<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-a697b57 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a697b57\" data-element_type=\"section\" id=\"traffictoblogs\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b386941\" data-id=\"b386941\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-203064e elementor-widget elementor-widget-heading\" data-id=\"203064e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">#1 - Drive Traffic To Your Articles or Blog Posts<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-738a6d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"738a6d9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a456668\" data-id=\"a456668\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-153da02 elementor-widget elementor-widget-image\" data-id=\"153da02\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Drive-Traffic-To-Your-Articles-Or-Blog-Posts-for-free-with-Facebook-683x1024.jpg\" class=\"attachment-large size-large wp-image-1677\" alt=\"Drive Traffic To Your Articles Or Blog Posts for free with Facebook\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Drive-Traffic-To-Your-Articles-Or-Blog-Posts-for-free-with-Facebook-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Drive-Traffic-To-Your-Articles-Or-Blog-Posts-for-free-with-Facebook-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Drive-Traffic-To-Your-Articles-Or-Blog-Posts-for-free-with-Facebook-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Drive-Traffic-To-Your-Articles-Or-Blog-Posts-for-free-with-Facebook.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a6e148e\" data-id=\"a6e148e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6fdd2bb elementor-widget elementor-widget-text-editor\" data-id=\"6fdd2bb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If you\u2019re familiar with Facebook, this one may seem a little obvious\u2026but, there are a few things to keep in mind.&nbsp;&nbsp;<\/p><p>When you post a link on Facebook, the user ends up leaving Facebook.&nbsp; So, Facebook will most likely (and yes, we\u2019ve tested this and found it to be true) minimize your reach.<\/p>\n<p>So, why use Facebook to drive traffic to your articles and blog posts if it isn\u2019t going to reach many people?&nbsp;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d8ac31c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d8ac31c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4b87d1e\" data-id=\"4b87d1e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d334a28 elementor-widget elementor-widget-heading\" data-id=\"d334a28\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Build Engagement On Your Facebook Page<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-55364bc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"55364bc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b740610\" data-id=\"b740610\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a6720f elementor-widget elementor-widget-text-editor\" data-id=\"9a6720f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">You should use the same copywriting strategies on your articles and blog posts that you use for any marketing.\u00a0 Not sure how to create compelling titles?\u00a0\u00a0<a href=\"https:\/\/www.copywritingsecrets.com\/order-form-1860195732552197?cf_affiliate_id=656539&amp;affiliate_id=656539\" target=\"_blank\" rel=\"noopener\">I recommend this free book &#8220;Copywriting Secrets&#8221; (just pay shipping)<\/a>.<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">If you have a compelling title, people will engage with the post (like, comment, share, click the link).\u00a0 Even if the post takes people off Facebook, enough engagement from your audience will help the momentum of the free\/organic reach.\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">By building engagement on your posts, more people will SEE more posts.\u00a0 The more engagement, the better the reach and the more your other posts will get shown.\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">Bottom line: When your audience engages on the posts on your Facebook page, you reach more people and drive more traffic.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-706ea9a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"706ea9a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0c7c2bc\" data-id=\"0c7c2bc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-179f6cd elementor-widget elementor-widget-heading\" data-id=\"179f6cd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Your Followers Need Updates<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-e15db50 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e15db50\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e0d2f53\" data-id=\"e0d2f53\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f88426 elementor-widget elementor-widget-image\" data-id=\"0f88426\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Marketing-Supplements-RSS-Feeds-683x1024.jpg\" class=\"attachment-large size-large wp-image-1686\" alt=\"Facebook Marketing Supplements RSS Feeds\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Marketing-Supplements-RSS-Feeds-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Marketing-Supplements-RSS-Feeds-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Marketing-Supplements-RSS-Feeds-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Marketing-Supplements-RSS-Feeds.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ccf5919\" data-id=\"ccf5919\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f41a34a elementor-widget elementor-widget-text-editor\" data-id=\"f41a34a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Back in &#8220;the day&#8221; (<a href=\"https:\/\/en.wikipedia.org\/wiki\/News_aggregator#:~:text=%22...RDF%2Dbased,York%20Times%2C%20and%20the%20company's\" target=\"_blank\" rel=\"noopener\">early 2000&#8217;s<\/a>), many people used RSS (<a href=\"https:\/\/www.loc.gov\/wiseguide\/jan07\/rss.html#:~:text=No%2C%20RSS%20actually%20stands%20for,site%20as%20they%20become%20available.\" target=\"_blank\" rel=\"noopener\">Really Simple Syndication<\/a>) feeds to receive updates from their favorite news sites and blogs.\u00a0 Today, RSS feeds are <a href=\"https:\/\/www.digitaltrends.com\/computing\/what-is-an-rss-feed\/\" target=\"_blank\" rel=\"noopener\">less popular<\/a>\u00a0with primarily hard-core and business professionals integrating RSS with their needs.<\/p><p>Even before RSS started to slip away from popularity, most sites offered an email option.\u00a0 Even now, many blogs still offer a method to sign up to their email list for notifications.<\/p><p>Unfortunately, a continued lack of standard in email marketing (along with many bad actors) have led to a massive decrease in valid emails and people signing up.<\/p><p>If you can&#8217;t get people on your email list, how do you update them?\u00a0 With your social media accounts, of course &#8211; and Facebook remains one of the top used social media outlets.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-31050dc elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"31050dc\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f459a80\" data-id=\"f459a80\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a729f0c elementor-widget elementor-widget-text-editor\" data-id=\"a729f0c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">*One thing to note &#8211; Facebook decides when and who to show your posts.\u00a0 Many posts can take several days before they show up to your followers.\u00a0 So, don&#8217;t post anything time specific!\u00a0 In fact, if you offer time specific offers, that&#8217;s a great way to encourage email signups.<\/span><\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1684 size-full\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Example-of-time-sensitive-post-not-reaching-people.jpg\" alt=\"Example of time sensitive post not reaching people\" width=\"868\" height=\"264\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Example-of-time-sensitive-post-not-reaching-people.jpg 868w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Example-of-time-sensitive-post-not-reaching-people-300x91.jpg 300w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Example-of-time-sensitive-post-not-reaching-people-768x234.jpg 768w\" sizes=\"(max-width: 868px) 100vw, 868px\" \/><\/p><p>Above is an example of a post that my city placed on Facebook last year during a power outage&#8230;which I couldn&#8217;t even access because the cell towers were overloaded.\u00a0 I think a text message would have been better in this case (Messenger didn&#8217;t work, either&#8230;I tested it for fun&#8230;and because there was nothing else to do with power and internet out).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b785098 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b785098\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-544466e\" data-id=\"544466e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-40ed8d4 elementor-widget elementor-widget-heading\" data-id=\"40ed8d4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Social Proof and Community<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f0878c1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f0878c1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-74b78e2\" data-id=\"74b78e2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b30fc37 elementor-widget elementor-widget-image\" data-id=\"b30fc37\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Engagement-Like-This-Is-A-Community-683x1024.jpg\" class=\"attachment-large size-large wp-image-1687\" alt=\"Engagement Like This Is A Community\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Engagement-Like-This-Is-A-Community-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Engagement-Like-This-Is-A-Community-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Engagement-Like-This-Is-A-Community-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Engagement-Like-This-Is-A-Community.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-221c457 elementor-widget elementor-widget-text-editor\" data-id=\"221c457\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p style=\"text-align: center;\"><a href=\"https:\/\/www.facebook.com\/Cristiano\" target=\"_blank\" rel=\"noopener\">Image Credit: Cristiano Ronaldo&#8217;s FB Page &#8211; click to see it!<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7ffc71f\" data-id=\"7ffc71f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e9f9c87 elementor-widget elementor-widget-text-editor\" data-id=\"e9f9c87\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">Facebook gives your audience an opportunity to engage with others about the content (social proof).\u00a0 There seems to be some sort of permission granted once others have commented on a post.\u00a0 As you increase engagement, even more will engage.\u00a0 All of this adds up to significant social proof.\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">Not everyone is a commenter, but if you get a few people engaging in a back and forth discussion about your content \u2013 you\u2019re going to improve your reach and get new followers.\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">Comments on blog posts and articles are almost pointless these days, but letting people connect on social media about your content is a great way to help spread the word about your content.\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">If you are lucky, you&#8217;ll even start to build a community of people that engage and help you promote your content.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-916da9b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"916da9b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ebe384a\" data-id=\"ebe384a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b7fc04 elementor-widget elementor-widget-heading\" data-id=\"5b7fc04\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Do It For The SEO (Search Engine Optimization)<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-9eacc21 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9eacc21\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ff1d856\" data-id=\"ff1d856\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6674c60 elementor-widget elementor-widget-text-editor\" data-id=\"6674c60\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">Finally, those of you that are into SEO (search engine optimization), you\u2019ll appreciate that Facebook has a domain authority of 96.\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">Additionally, even though search engines like Google claim that social media doesn\u2019t play a role in ranking \u2013 <\/span><a style=\"background-color: #ffffff;\" href=\"https:\/\/databox.com\/social-media-and-seo\" target=\"_blank\" rel=\"noopener\">SEO professionals regularly reference social signals as an indirect ranking factor<\/a><span style=\"color: var( --e-global-color-62e61d3c );\">.\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">So, getting the link back and the traffic from Facebook can help with SEO efforts with backlinks from a domain authority of 96 and less directly from the social signals.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f6c3f5c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f6c3f5c\" data-element_type=\"section\" id=\"traffictooffer\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-18f6a46\" data-id=\"18f6a46\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b768fe elementor-widget elementor-widget-heading\" data-id=\"1b768fe\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">#2 - Drive Traffic To An Opt-in, Freebie, or Offer<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-2c1a0af elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2c1a0af\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-db91697\" data-id=\"db91697\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-943cd4c elementor-widget elementor-widget-text-editor\" data-id=\"943cd4c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>This can be the same as driving traffic to a blog post (if you\u2019re sending traffic to a link, you\u2019re sending traffic to a link).\u00a0 Yet, your opt-in, freebie, or offer does not necessarily need to take people OFF of Facebook.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-73e68a1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"73e68a1\" data-element_type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9931e47\" data-id=\"9931e47\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-454059e elementor-widget elementor-widget-text-editor\" data-id=\"454059e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><em style=\"color: #ff0000;\">A quick side note before I dive into how to do it without a link \u2013 any type of opt-in page\/sales page, etc., will trigger a different reaction from Facebook over an Article or Blog Post.\u00a0 For example, Facebook knows when you\u2019re sending traffic to an eCommerce site (they use the micro-data from your page to help the Facebook algorithm understand what the page is about).\u00a0\u00a0<\/em><\/p><p><em style=\"color: #ff0000;\">So, while it\u2019s sort of the same because your using a link for your opt-in page\/sales page\u2026it\u2019s also NOT the same because CONTENT will have a different (and hopefully better) reach than linking to something that captures the customer\u2019s information.\u00a0 If you&#8217;re having trouble with your reach &#8211; it might be because of your site or because you need LESS posts with links.<\/em><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-483330c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"483330c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d372128\" data-id=\"d372128\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d5c8655 elementor-widget elementor-widget-text-editor\" data-id=\"d5c8655\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">Many marketers prefer to use some sort of <\/span><a style=\"background-color: #ffffff;\" href=\"https:\/\/www.clickfunnels.com\/?cf_affiliate_id=656539&amp;affiliate_id=656539\" target=\"_blank\" rel=\"noopener\">funnel software or landing page software<\/a><span style=\"color: var( --e-global-color-62e61d3c );\">.\u00a0 As mentioned in the prior section, placing a link in your post will start you out with a lower reach (overcome this with engagement).\u00a0 Instead of providing a link that takes the person off of Facebook, consider some alternatives:<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-9576b7a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9576b7a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d2f99bc\" data-id=\"d2f99bc\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-586764f elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"586764f\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-facebook-messenger\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256.55 8C116.52 8 8 110.34 8 248.57c0 72.3 29.71 134.78 78.07 177.94 8.35 7.51 6.63 11.86 8.05 58.23A19.92 19.92 0 0 0 122 502.31c52.91-23.3 53.59-25.14 62.56-22.7C337.85 521.8 504 423.7 504 248.57 504 110.34 396.59 8 256.55 8zm149.24 185.13l-73 115.57a37.37 37.37 0 0 1-53.91 9.93l-58.08-43.47a15 15 0 0 0-18 0l-78.37 59.44c-10.46 7.93-24.16-4.6-17.11-15.67l73-115.57a37.36 37.36 0 0 1 53.91-9.93l58.06 43.46a15 15 0 0 0 18 0l78.41-59.38c10.44-7.98 24.14 4.54 17.09 15.62z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f075756\" data-id=\"f075756\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d12b398 elementor-widget elementor-widget-text-editor\" data-id=\"d12b398\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">\u2666Send the user to Messenger \u2013 we\u2019ll expand on the messenger options later in Bonus #6, but you can use an auto reply (in the Facebook Page Settings) to provide automated info.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-652c5ef elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"652c5ef\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-800e5c5\" data-id=\"800e5c5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bda6c0b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"bda6c0b\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-facebook\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M504 256C504 119 393 8 256 8S8 119 8 256c0 123.78 90.69 226.38 209.25 245V327.69h-63V256h63v-54.64c0-62.15 37-96.48 93.67-96.48 27.14 0 55.52 4.84 55.52 4.84v61h-31.28c-30.8 0-40.41 19.12-40.41 38.73V256h68.78l-11 71.69h-57.78V501C413.31 482.38 504 379.78 504 256z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-99360b4\" data-id=\"99360b4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-67d9c48 elementor-widget elementor-widget-text-editor\" data-id=\"67d9c48\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u2666Send the user to a Facebook Group \u2013 this leads to #3, so I\u2019ll keep it short and sweet.\u00a0 You can send a user to your Facebook Group to get more info on the post topic.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-117bd92 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"117bd92\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-df5a7ce\" data-id=\"df5a7ce\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-905516b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"905516b\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-robot\" viewBox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M32,224H64V416H32A31.96166,31.96166,0,0,1,0,384V256A31.96166,31.96166,0,0,1,32,224Zm512-48V448a64.06328,64.06328,0,0,1-64,64H160a64.06328,64.06328,0,0,1-64-64V176a79.974,79.974,0,0,1,80-80H288V32a32,32,0,0,1,64,0V96H464A79.974,79.974,0,0,1,544,176ZM264,256a40,40,0,1,0-40,40A39.997,39.997,0,0,0,264,256Zm-8,128H192v32h64Zm96,0H288v32h64ZM456,256a40,40,0,1,0-40,40A39.997,39.997,0,0,0,456,256Zm-8,128H384v32h64ZM640,256V384a31.96166,31.96166,0,0,1-32,32H576V224h32A31.96166,31.96166,0,0,1,640,256Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8f81198\" data-id=\"8f81198\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c8a9ee elementor-widget elementor-widget-text-editor\" data-id=\"6c8a9ee\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>\u2666Invite the user to comment on the post for more information, then use a Messenger Bot to send them an instant message with details (more on this in #6 as well).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d522153 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d522153\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e4140d4\" data-id=\"e4140d4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a7848f2 elementor-widget elementor-widget-text-editor\" data-id=\"a7848f2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">In the past, I would have had a few additional options for email signups and giving away freebies, but those options have been removed from Facebook effective 2020 (like utilizing notes&#8230;but let&#8217;s not talk about that since FB took it away).\u00a0 These remaining options are still a GREAT way to avoid using a link off Facebook.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-ab1ae04 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ab1ae04\" data-element_type=\"section\" id=\"facebookgroup\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-91eb041\" data-id=\"91eb041\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7657d29 elementor-widget elementor-widget-heading\" data-id=\"7657d29\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">#3 - Create A Facebook Group To Engage Your Followers<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-f27c856 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f27c856\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d8d1a05\" data-id=\"d8d1a05\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-889fd17 elementor-widget elementor-widget-image\" data-id=\"889fd17\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/fb.com\/groups\/littlebizresources\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Groups-To-Engage-With-Followers-683x1024.jpg\" class=\"attachment-large size-large wp-image-1702\" alt=\"Facebook Groups To Engage With Followers\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Groups-To-Engage-With-Followers-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Groups-To-Engage-With-Followers-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Groups-To-Engage-With-Followers-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Facebook-Groups-To-Engage-With-Followers.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-ee00f38\" data-id=\"ee00f38\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-309d5e4 elementor-widget elementor-widget-text-editor\" data-id=\"309d5e4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A Facebook Group is an excellent way to let your audience engage with each other, but there are some challenges.&nbsp;<\/p>\n<p><em>*Effective June 16th, 2021 FB made some changes to Groups and the tools available &#8211; but it&#8217;s too early to see how this changes the effectiveness of groups&#8230;and it should be EASIER to utilize groups, according to FB.<\/em><\/p>\n<p><span style=\"color: var( --e-global-color-62e61d3c );\">Over the years, Facebook has changed the organic reach (how many people see the posts) even in Facebook groups.&nbsp; You and the user have very little control over this \u2013 except that if the user engages with that group, they will see more posts.&nbsp; If they do NOT engage with posts, they will stop seeing posts.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-efdbfa7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"efdbfa7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3943e5c\" data-id=\"3943e5c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d7115c0 elementor-widget elementor-widget-image\" data-id=\"d7115c0\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"216\" height=\"54\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Join-Group-Button.jpg\" class=\"attachment-large size-large wp-image-1706\" alt=\"Join Group Button\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6f66a81 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6f66a81\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f6ef70a\" data-id=\"f6ef70a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a8f8186 elementor-widget elementor-widget-text-editor\" data-id=\"a8f8186\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">Facebook groups act a lot like pages, except you ask people to actually join the area.\u00a0 If you make the group private, this lets people post without worrying about the rest of the world seeing the post (but other group members CAN see these posts).\u00a0 Additionally, a private group lets you restrict members from sharing the post outside of the group.<\/span><\/p><p>When I first started the Little Biz Resources group, we had some good activity.\u00a0 Then, I got sick and it took me several months to recover (this has actually happened a few times while I\u2019ve had the group). Not only did the reach of the posts decrease because of Facebook changes, but lower activity in the group will cause people to stop seeing your posts (especially if THEY stop engaging).<\/p><p><span style=\"text-decoration: underline;\"><strong><em>Tip: Strive for consistent activity by posting daily through scheduling or adding an admin or virtual assistant.<\/em><\/strong><\/span><\/p><p>As the admin of a Facebook group, you can schedule content.\u00a0 I recommend you do what you can to create engaging posts, respond to questions, etc.\u00a0 It\u2019s a lot of work \u2013 but if you are in an active niche, there will be plenty of other people also engaging and helping maintain that reach.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-1707 size-medium\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/How-To-Schedule-A-Facebook-Group-Post-200x300.jpg\" alt=\"How To Schedule A Facebook Group Post\" width=\"200\" height=\"300\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/How-To-Schedule-A-Facebook-Group-Post-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/How-To-Schedule-A-Facebook-Group-Post-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/How-To-Schedule-A-Facebook-Group-Post-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/How-To-Schedule-A-Facebook-Group-Post.jpg 1000w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/p><p>One significant benefit of the Facebook group is the ability to make the group private.\u00a0 You can upload videos (even live videos), documents, and other special information that is exclusive to group members.\u00a0 This makes people feel SPECIAL.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-1711 aligncenter\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Private-Facebook-Group-Benefit-200x300.jpg\" alt=\"Private Facebook Group Benefit\" width=\"200\" height=\"300\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Private-Facebook-Group-Benefit-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Private-Facebook-Group-Benefit-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Private-Facebook-Group-Benefit-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Private-Facebook-Group-Benefit.jpg 1000w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/p><p>Additionally, Facebook Groups has a \u201cGuides\u201d section (formerly, this was named Units).\u00a0 If you don\u2019t have a membership area separate from Facebook (which I do recommend you have a membership area eventually that is separate from Facebook \u2013 you never know what could happen to your group), you can use the Guides section to provide your free courses, videos, etc.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-1712 aligncenter\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Guides-in-FB-Groups-300x47.jpg\" alt=\"Guides in FB Groups\" width=\"300\" height=\"47\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Guides-in-FB-Groups-300x47.jpg 300w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Guides-in-FB-Groups.jpg 406w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p><p>For people to join your group, you can require them to answer questions to join.\u00a0 Then, you get to approve them based on the questions.\u00a0\u00a0<\/p><p>This is a manual way of collecting emails without taking the person off Facebook (ask them for their email as a contingency to join, but you will need to manually add them to your list\u2026or, you can provide a link and let them know they need to join your list and they provide their email for you to verify).<\/p><p>I do not manually collect emails.\u00a0 Instead, I invite potential members to sign up to the free membership area &#8211; but I&#8217;ll be changing this to an opt-in for something else amazing and easier to consume quickly.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-2de9774 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2de9774\" data-element_type=\"section\" id=\"livestream\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9b3c135\" data-id=\"9b3c135\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-407659e elementor-widget elementor-widget-heading\" data-id=\"407659e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">#4 - Live Stream Video To Capture New Followers &amp; Build A Relationship<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-6737880 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6737880\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-1c0ad3f\" data-id=\"1c0ad3f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-453d117 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"453d117\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-video\" viewBox=\"0 0 576 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M336.2 64H47.8C21.4 64 0 85.4 0 111.8v288.4C0 426.6 21.4 448 47.8 448h288.4c26.4 0 47.8-21.4 47.8-47.8V111.8c0-26.4-21.4-47.8-47.8-47.8zm189.4 37.7L416 177.3v157.4l109.6 75.5c21.2 14.6 50.4-.3 50.4-25.8V127.5c0-25.4-29.1-40.4-50.4-25.8z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e772273\" data-id=\"e772273\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-06c8963 elementor-widget elementor-widget-text-editor\" data-id=\"06c8963\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Live streaming is just doing a presentation and transmitting over Facebook at the same time.\u00a0 Back in the day (well, a few years ago), it was rather difficult to do this from anything but an iPhone.\u00a0\u00a0<\/p><p>Today, you can use any smartphone or computer.\u00a0 Maybe other devices, but I make no promises.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-0d527ec elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0d527ec\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d3e279e\" data-id=\"d3e279e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-564bb31 elementor-widget elementor-widget-text-editor\" data-id=\"564bb31\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">I use a software that lets me pre-record videos (my daughter is only quiet when she is sleeping\u2026so, that\u2019s when I get to record videos). Since it is not very common to have people online in the middle of the night, I record the videos and schedule them to stream the next morning.\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">Instead of just using Facebook, I stream to my Facebook Page, Facebook Group, YouTube, Periscope (owned by Twitter), and sometimes Instagram though it takes a little more work).\u00a0 There are dozens of other streaming platforms that may work for you as well.\u00a0 If you are interested in live streaming to multiple platforms like this, I recommend you <\/span><a style=\"background-color: #ffffff;\" href=\"https:\/\/littlebizresources.com\/onestream\" target=\"_blank\" rel=\"noopener\">take a look at this tool<\/a><span style=\"color: var( --e-global-color-62e61d3c );\">.<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-1722 aligncenter\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Live-Stream-YouTube-vs-Facebook-200x300.jpg\" alt=\"Live Stream YouTube vs Facebook\" width=\"200\" height=\"300\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Live-Stream-YouTube-vs-Facebook-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Live-Stream-YouTube-vs-Facebook-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Live-Stream-YouTube-vs-Facebook-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Live-Stream-YouTube-vs-Facebook.jpg 1000w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/span><\/p><p>Facebook and YouTube like to compete when it comes to videos.\u00a0 If you were on Facebook as a user several years ago, when a YouTube video link was posted in the Facebook post\u2026it auto played the video!\u00a0\u00a0<\/p><p>That was short lived as Facebook introduced their own video capability. Now, only uploaded videos on the Facebook platform auto play (another reason I use a multi-platform approach).<\/p><p>YouTube started their live streaming in 2006, launching a world of opportunity.\u00a0 Facebook eventually released streaming in 2016.\u00a0 Why?\u00a0 Because people LOVE to watch their content live, or as soon as possible (this is why public television continues to exist\u2026that, and there are still plenty of people that hate paying for their entertainment).\u00a0\u00a0<\/p><p>Looking back, it\u2019s easy to point at ads as the reason.\u00a0 Both platforms desire to capture as many people on their platform so they can serve their users ads and make money.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-1723 aligncenter\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Everything-Seems-To-Point-To-Ads-200x300.jpg\" alt=\"Everything Seems To Point To Ads\" width=\"200\" height=\"300\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Everything-Seems-To-Point-To-Ads-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Everything-Seems-To-Point-To-Ads-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Everything-Seems-To-Point-To-Ads-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/Everything-Seems-To-Point-To-Ads.jpg 1000w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/p><p>Why does this matter to you?\u00a0 Both Google (they own YouTube) and Facebook have invested A LOT of money, time, and other resources into building up video assets.\u00a0 Video is a critical part of our society now and users consuming video content just keeps increasing.\u00a0 Both platforms have found ways to encourage their business partners (that\u2019s you) to use LIVE streaming because people like it.<\/p><p>On Facebook, you can engage with your audience live \u2013 just like if you were on a live webinar.\u00a0 Plus, Facebook has a section where people can go and browse active and recent live videos.\u00a0 To add the icing on top, live video tends to get a better reach than uploaded.\u00a0 Most likely because of reactions coming in during the stream \u2013 letting Facebook know your content is good.<\/p><p>For marketing purposes, here are the core reasons for Facebook live streaming:<\/p><p>\u2666Engage live with your audience<\/p><p>\u2666Benefit from people finding you from the search feature for live videos<\/p><p>\u2666Get a potential boost in visibility to your live videos and expand your reach<\/p><p>If you are doing Facebook marketing, live streaming should definitely be a part of your strategy!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-59111ac elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"59111ac\" data-element_type=\"section\" id=\"pixel\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f35102b\" data-id=\"f35102b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-398f0f5 elementor-widget elementor-widget-heading\" data-id=\"398f0f5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">#5 - Use The Facebook Pixel To Capture Audience Data<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b8c22b6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b8c22b6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-91ff34a\" data-id=\"91ff34a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d9955a6 elementor-widget elementor-widget-image\" data-id=\"d9955a6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/The-Facebook-Pixel-for-Facebook-marketing-683x1024.jpg\" class=\"attachment-large size-large wp-image-1724\" alt=\"\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/The-Facebook-Pixel-for-Facebook-marketing-683x1024.jpg 683w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/The-Facebook-Pixel-for-Facebook-marketing-200x300.jpg 200w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/The-Facebook-Pixel-for-Facebook-marketing-768x1152.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2021\/06\/The-Facebook-Pixel-for-Facebook-marketing.jpg 1000w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-7ca2b0a\" data-id=\"7ca2b0a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0fafad9 elementor-widget elementor-widget-text-editor\" data-id=\"0fafad9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The Facebook pixel is one of those mysteriously miraculous marketing tools, which is also exceptionally simple to install now.<\/p><p>Yes, several years ago this was difficult to utilize.\u00a0 Today, it\u2019s one of the easiest pieces of tracking code you can install on your website.\u00a0 It\u2019s called a \u201cpixel\u201d but it\u2019s really just a code you place on YOUR website.\u00a0 When you set up your pixel, Facebook walks you through everything now.<\/p><p>The core reason to use the Facebook Pixel is to capture your audience and eventually run ads.\u00a0 Now, don\u2019t stop reading because you don\u2019t think you\u2019ll ever run ads!<\/p><p>Retargeting (ore remarketing) is one of the LEAST expensive type of ad you can run.\u00a0 Why?\u00a0 Because you target an audience that has already been exposed to the topic.\u00a0 Now, retargeting\/remarketing is a whole article on it\u2019s own \u2013 but this is one of the easiest ways to run ads later.\u00a0 Just get the code on your site now.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-1120cd7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1120cd7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4979e8a\" data-id=\"4979e8a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e1ec8a elementor-widget elementor-widget-heading\" data-id=\"0e1ec8a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What You Need To Know About The Facebook Pixel<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-8326952 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8326952\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9135947\" data-id=\"9135947\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d2ab638 elementor-widget elementor-widget-text-editor\" data-id=\"d2ab638\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">A few things to consider about your pixel.<\/span><\/p><ol><li>It can only go on digital assets you own. So, you can\u2019t put the pixel on your Amazon products that you sell (I know, that would be phenomenal).\u00a0 You need to own the hosting and have the capability to add the code to your website.<\/li><li>You only need one pixel. There\u2019s a lot of strategy about creating pixels for different reasons.\u00a0 Seriously, you only need one pixel\u2026unless you are following someone that teaches you a different strategy (and it\u2019s not the old strategy of a pixel per page).\u00a0 For the most part, the current guidance from Facebook is to have one pixel per website.\u00a0 At the time of this article, Facebook is actually updating their requirements for pixel data tracking \u2013 so, you definitely want to OWN the website your pixel goes on.\u00a0 They are checking now!<\/li><li>If you plan on running ads, you should follow someone that knows what they are doing. Facebook ad requirements, restrictions, and general silliness changes regularly. Account shut downs are the norm now (not that you\u2019re doing something wrong, it\u2019s definitely Facebook being a meanie).\u00a0 For general Facebook ad training (not for affiliate marketing), I recommend THIS FREE TRAINING.\u00a0 If you are an affiliate marketer and want to run Facebook ads, you need to see Robby\u2019s free training <a href=\"https:\/\/hero.littlebizresources.com\" target=\"_blank\" rel=\"noopener\">HERE<\/a>.<\/li><\/ol><p><span style=\"text-decoration: underline;\"><em><strong><span style=\"color: var( --e-global-color-62e61d3c ); text-decoration: underline;\">Bottom line, get the pixel on your website for later on \u2013 this is one of the most beneficial types of ads you can run.\u00a0 Even if you don\u2019t plan on running ads, you might change your mind later and you\u2019ll want the data!<\/span><\/strong><\/em><\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3aa4bf3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3aa4bf3\" data-element_type=\"section\" id=\"messenger\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4d7ab60\" data-id=\"4d7ab60\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c259b56 elementor-widget elementor-widget-heading\" data-id=\"c259b56\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">#6 - BONUS: Use Messenger To Expand The Audience Relationship<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d042076 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d042076\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-3b76397\" data-id=\"3b76397\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-91ae97b elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"91ae97b\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fab-facebook-messenger\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M256.55 8C116.52 8 8 110.34 8 248.57c0 72.3 29.71 134.78 78.07 177.94 8.35 7.51 6.63 11.86 8.05 58.23A19.92 19.92 0 0 0 122 502.31c52.91-23.3 53.59-25.14 62.56-22.7C337.85 521.8 504 423.7 504 248.57 504 110.34 396.59 8 256.55 8zm149.24 185.13l-73 115.57a37.37 37.37 0 0 1-53.91 9.93l-58.08-43.47a15 15 0 0 0-18 0l-78.37 59.44c-10.46 7.93-24.16-4.6-17.11-15.67l73-115.57a37.36 37.36 0 0 1 53.91-9.93l58.06 43.46a15 15 0 0 0 18 0l78.41-59.38c10.44-7.98 24.14 4.54 17.09 15.62z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-747b553\" data-id=\"747b553\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ad9397a elementor-widget elementor-widget-text-editor\" data-id=\"ad9397a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The reason I left this as \u201cbonus\u201d is because technically \u201cMessenger\u201d is separate from Facebook.\u00a0 While still owned by Facebook, it branched off into its own business a few years ago.\u00a0 Additionally, you can do Facebook marketing and never use messenger \u2013 so, this is above and beyond traditional Facebook marketing.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-ec3c04f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ec3c04f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0b44d49\" data-id=\"0b44d49\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f7ca7d elementor-widget elementor-widget-heading\" data-id=\"0f7ca7d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What Is Messenger?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c1f1585 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c1f1585\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-23874f6\" data-id=\"23874f6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4c065d5 elementor-widget elementor-widget-text-editor\" data-id=\"4c065d5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">Facebook implemented an internal messaging system called Messenger.\u00a0 This gave Facebook users the opportunity to connect with other users and send private messages (frequently called \u201cIM\u201d, instant message or \u201cPM\u201d for private message).\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">Now, users can even send a message to pages on Facebook\u2026as long as you turn that setting on for your page.<\/span><\/p><p>I cover some advanced strategies using Messenger in the article \u201c<a href=\"https:\/\/littlebizresources.com\/how-do-i-start-marketing-on-facebook\/\">How Do I Start Marketing On Facebook<\/a>\u201d, so I\u2019ll just cover the general information here and you can check out details there.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-d9b04d9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d9b04d9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5a08bd7\" data-id=\"5a08bd7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d89accb elementor-widget elementor-widget-heading\" data-id=\"d89accb\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Messenger Marketing<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-50fd149 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"50fd149\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fc3482e\" data-id=\"fc3482e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0baa274 elementor-widget elementor-widget-text-editor\" data-id=\"0baa274\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: var( --e-global-color-62e61d3c );\">I hinted earlier that you can use Messenger to deliver content.\u00a0 While you can use an automated reply to give people instructions, I highly recommend against sending a URL in the automated response.\u00a0\u00a0<\/span><\/p><p><span style=\"color: var( --e-global-color-62e61d3c );\">Instead, I recommend you encourage additional interaction.\u00a0 That means you need a messenger bot.<\/span><\/p><p>I use 2 different messenger bots on my pages (and neither of them work 100% of the time).\u00a0 One is a high-end BOT and one is a one-time fee.\u00a0 The high-end bot is much easier to use, but has a monthly fee.\u00a0 The one-time fee takes a little more to learn up front, but you can do just about all the same stuff\u2026just with more of YOUR effort to make things work.<\/p><p>If you\u2019re interested, take a look at the high-end <a href=\"https:\/\/littlebizresources.com\/chatmatictrial\" target=\"_blank\" rel=\"noopener\">BOT HERE<\/a>, or the one-time fee one <a href=\"https:\/\/littlebizresources.com\/inboxr\" target=\"_blank\" rel=\"noopener\">HERE<\/a>.<\/p><p>Here are a few things you can do with these Messenger bots.<\/p><ol><li>Send a PM in Response To Comments On A Post: Yes, there is a strategy and guidance for this, but the general idea is that you send a private message to your audience that engage with your post through comments. Messenger bots do NOT respond publicly to the comment.\u00a0 If you want a tool that does that, you should <a href=\"https:\/\/littlebizresources.com\/fbautocomment\" target=\"_blank\" rel=\"noopener\">check out this amazing tool here<\/a>.<\/li><li>Messenger Bots for engagement: A good example of an engagement bot is a quiz or an application process. You can combine this with the first one and create an entire experience for your audience.\u00a0 By having a chain of question\/answer in Messenger, you show engagement with the user.\u00a0 Then, at the end of the engagement, you provide the link.\u00a0 You\u2019ve warmed up your follower and shown Facebook you aren\u2019t just using Messenger to take the person off Facebook (and, you can still deliver the content through your Facebook group and keep the entire experience on Facebook if you choose).<\/li><li>Messenger bots for customer service: This is usually the harder of the three to set up. Why?\u00a0 Because you\u2019ll always have questions no one has asked yet.\u00a0 But, that\u2019s ok!\u00a0 You can set up a general catch-all to help connect your audience with a live person when it comes time.\u00a0 Using Messenger for customer service will reduce the amount of time it takes for customer service by clearing out the common and easy questions.<\/li><\/ol><p>You can review these ideas in more detail in the post \u201cHow Do I Start marketing On Facebook\u201d or you can click HERE and go straight to that section on the page.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-cb2a07e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cb2a07e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5d95c92\" data-id=\"5d95c92\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-31d5f74 elementor-widget elementor-widget-heading\" data-id=\"31d5f74\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">What Can You Do With Messenger?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-9fd31de elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9fd31de\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-a8bb1a0\" data-id=\"a8bb1a0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a1dd067 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"a1dd067\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-reply\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M8.309 189.836L184.313 37.851C199.719 24.546 224 35.347 224 56.015v80.053c160.629 1.839 288 34.032 288 186.258 0 61.441-39.581 122.309-83.333 154.132-13.653 9.931-33.111-2.533-28.077-18.631 45.344-145.012-21.507-183.51-176.59-185.742V360c0 20.7-24.3 31.453-39.687 18.164l-176.004-152c-11.071-9.562-11.086-26.753 0-36.328z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-35a8500\" data-id=\"35a8500\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fb5f53b elementor-widget elementor-widget-text-editor\" data-id=\"fb5f53b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Send a PM in Response To Comments On A Post: Yes, there is a strategy and guidance for this, but the general idea is that you send a private message to your audience that engage with your post through comments.\u00a0<\/p><p>Messenger bots do NOT respond publicly to the comment.\u00a0 If you want a tool that does that, you should <a href=\"https:\/\/littlebizresources.com\/fbautocomment\" target=\"_blank\" rel=\"noopener\">check out this amazing tool here<\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-2d2401c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2d2401c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-297843f\" data-id=\"297843f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-41e11b2 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"41e11b2\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-far-list-alt\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M464 32H48C21.49 32 0 53.49 0 80v352c0 26.51 21.49 48 48 48h416c26.51 0 48-21.49 48-48V80c0-26.51-21.49-48-48-48zm-6 400H54a6 6 0 0 1-6-6V86a6 6 0 0 1 6-6h404a6 6 0 0 1 6 6v340a6 6 0 0 1-6 6zm-42-92v24c0 6.627-5.373 12-12 12H204c-6.627 0-12-5.373-12-12v-24c0-6.627 5.373-12 12-12h200c6.627 0 12 5.373 12 12zm0-96v24c0 6.627-5.373 12-12 12H204c-6.627 0-12-5.373-12-12v-24c0-6.627 5.373-12 12-12h200c6.627 0 12 5.373 12 12zm0-96v24c0 6.627-5.373 12-12 12H204c-6.627 0-12-5.373-12-12v-24c0-6.627 5.373-12 12-12h200c6.627 0 12 5.373 12 12zm-252 12c0 19.882-16.118 36-36 36s-36-16.118-36-36 16.118-36 36-36 36 16.118 36 36zm0 96c0 19.882-16.118 36-36 36s-36-16.118-36-36 16.118-36 36-36 36 16.118 36 36zm0 96c0 19.882-16.118 36-36 36s-36-16.118-36-36 16.118-36 36-36 36 16.118 36 36z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-fc1945f\" data-id=\"fc1945f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f6022b elementor-widget elementor-widget-text-editor\" data-id=\"0f6022b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Messenger Bots for engagement: A good example of an engagement bot is a quiz or an application process. You can combine this with the first one and create an entire experience for your audience.\u00a0\u00a0<\/p><p>By having a chain of question\/answer in Messenger, you show engagement with the user.\u00a0 Then, at the end of the engagement, you provide the link.\u00a0\u00a0<\/p><p>You\u2019ve warmed up your follower and shown Facebook you aren\u2019t just using Messenger to take the person off Facebook (and, you can still deliver the content through your Facebook group and keep the entire experience on Facebook if you choose).<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-8f7b02c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8f7b02c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e7dafda\" data-id=\"e7dafda\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f0ec00 elementor-view-default elementor-widget elementor-widget-icon\" data-id=\"0f0ec00\" data-element_type=\"widget\" data-widget_type=\"icon.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-icon-wrapper\">\n\t\t\t<div class=\"elementor-icon\">\n\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-headset\" viewBox=\"0 0 512 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M192 208c0-17.67-14.33-32-32-32h-16c-35.35 0-64 28.65-64 64v48c0 35.35 28.65 64 64 64h16c17.67 0 32-14.33 32-32V208zm176 144c35.35 0 64-28.65 64-64v-48c0-35.35-28.65-64-64-64h-16c-17.67 0-32 14.33-32 32v112c0 17.67 14.33 32 32 32h16zM256 0C113.18 0 4.58 118.83 0 256v16c0 8.84 7.16 16 16 16h16c8.84 0 16-7.16 16-16v-16c0-114.69 93.31-208 208-208s208 93.31 208 208h-.12c.08 2.43.12 165.72.12 165.72 0 23.35-18.93 42.28-42.28 42.28H320c0-26.51-21.49-48-48-48h-32c-26.51 0-48 21.49-48 48s21.49 48 48 48h181.72c49.86 0 90.28-40.42 90.28-90.28V256C507.42 118.83 398.82 0 256 0z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-eb02970\" data-id=\"eb02970\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7d9b0d0 elementor-widget elementor-widget-text-editor\" data-id=\"7d9b0d0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Messenger bots for customer service: This is usually the harder of the three to set up.\u00a0<\/p><p>Why?\u00a0 Because you\u2019ll always have questions no one has asked yet.\u00a0 But, that\u2019s ok!\u00a0 You can set up a general catch-all to help connect your audience with a live person when it comes time.\u00a0\u00a0<\/p><p>Using Messenger for customer service will reduce the amount of time it takes for customer service by clearing out the common and easy questions.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-79cbfd6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79cbfd6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-94ee705\" data-id=\"94ee705\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-15139df elementor-widget elementor-widget-text-editor\" data-id=\"15139df\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div><span style=\"color: var( --e-global-color-62e61d3c );\">You can review these ideas in more detail in the post \u201c<a href=\"https:\/\/littlebizresources.com\/how-do-i-start-marketing-on-facebook\/\" target=\"_blank\" rel=\"noopener\">How Do I Start marketing On Facebook<\/a>\u201d.<\/span><\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-dbdf2da elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"dbdf2da\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6fc64d6\" data-id=\"6fc64d6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ea5b46b elementor-widget elementor-widget-heading\" data-id=\"ea5b46b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Remember The Ultimate Goal Of Facebook Marketing<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-3931f9e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3931f9e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-734540d\" data-id=\"734540d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-34fc9ef elementor-widget elementor-widget-text-editor\" data-id=\"34fc9ef\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>It is critical for you to keep in mind YOUR goal of Facebook Marketing.\u00a0 Yes, we need to make sure we understand what Facebook wants.\u00a0\u00a0<\/p><p>They set the rules for marketing on their platform.\u00a0 Yet, too many people get caught up in the fun of Facebook and forget the point of marketing with Facebook for BUSINESS is to make money.<\/p><p>Now that you have a better idea of how to use Facebook for marketing your business, if you have additional questions or want to expand more \u2013 watch this <a href=\"https:\/\/start.littlebizresources.com\/fanpagedomination\" target=\"_blank\" rel=\"noopener\">free training on How to Get Free Traffic From Free Facebook Pages on Autopilot<\/a>.\u00a0\u00a0<\/p><p>You can also connect with us through the resources listed at the bottom of the page.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-1b6686f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1b6686f\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dc61492\" data-id=\"dc61492\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dfa2dc3 elementor-widget elementor-widget-heading\" data-id=\"dfa2dc3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">About The Author- Dr. Kim Christian<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-b01bf1d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b01bf1d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-6333c4a\" data-id=\"6333c4a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ff58b65 elementor-widget elementor-widget-image\" data-id=\"ff58b65\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"255\" height=\"300\" src=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2019\/08\/Kim-pic-at-lake-2-255x300.jpg\" class=\"attachment-medium size-medium wp-image-219\" alt=\"Dr Kim Christian\" srcset=\"https:\/\/littlebizresources.com\/wp-content\/uploads\/2019\/08\/Kim-pic-at-lake-2-255x300.jpg 255w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2019\/08\/Kim-pic-at-lake-2-768x902.jpg 768w, https:\/\/littlebizresources.com\/wp-content\/uploads\/2019\/08\/Kim-pic-at-lake-2-872x1024.jpg 872w\" sizes=\"(max-width: 255px) 100vw, 255px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-65990ff\" data-id=\"65990ff\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8db9b82 elementor-widget elementor-widget-text-editor\" data-id=\"8db9b82\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Thanks for taking the time to read my content!\u00a0 I am Dr. Kim Christian, but the only person that calls me that is my daughter when she&#8217;s pretending she&#8217;s opening a business!<\/p><p>Most people just call me Kim (or mommy when my daughter isn&#8217;t playing business owner).<\/p><p>My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for &#8220;real world&#8221; businesses, expand to online).<\/p><p>In addition to publishing articles, I have compiled a list of FREE TRAINING opportunities (<a href=\"https:\/\/littlebizresources.com\/free\/\">click HERE to see that page<\/a>).\u00a0 You will also find additional resources below!<\/p><p>To Your Success,<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a433709 elementor-widget elementor-widget-text-editor\" data-id=\"a433709\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Dr. Kim Christian<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>5 Ways To Use Facebook For Marketing Your Business Share on facebook Facebook Share on twitter Twitter Share on linkedin LinkedIn Share on pinterest Pinterest Share on email Email If you are looking for ways to use Facebook for marketing your business, you\u2019re in the right place! Believe it or not, there are more than [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1745,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_cbd_carousel_blocks":"[]","footnotes":""},"categories":[68],"tags":[70,82,15,77,78,71],"_links":{"self":[{"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/posts\/1594"}],"collection":[{"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/comments?post=1594"}],"version-history":[{"count":0,"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/posts\/1594\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/media\/1745"}],"wp:attachment":[{"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/media?parent=1594"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/categories?post=1594"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/littlebizresources.com\/wp-json\/wp\/v2\/tags?post=1594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}